
<rss version="2.0">
	<channel>
		<title>Advertising Age - Blog Posts</title>
		<link>http://adage.com/</link>
		<description></description>
		<language>en-us</language>
		<ttl>120</ttl>

		<image>
			<title>adage.com</title>
			<width>144</width>
			<height>25</height>
			<link>http://adage.com/</link>
			<url>http://adage.com/img/adage-logo-sm.gif</url>
		</image>
		<item>
			<title><![CDATA[Swarm Is the New Herd]]></title>
			<link><![CDATA[http://adage.com/bookstore/post.php?article_id=133585]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/bookstore/post.php?article_id=133585]]></guid>
			<pubDate><![CDATA[Tue, 06 Jan 2009 13:14 EST]]></pubDate>
			<description><![CDATA[The core of DDB CEO chuck Brymer&#039;s argument lies in the book&#039;s subtitle: &quot;Marketing to the Swarm as Well as the Herd.&quot; Consumers, he writes, now behave more like bees, birds and fish than beasts of the field. &quot;In a community a small number of people -- sometimes even one person -- can quickly become the voice of a hundred, a thousand, or 200 million, in much the same way that a darting fish can move the entire school away from a single predator.&quot;]]></description>
		</item>
		<item>
			<title><![CDATA[Wheaton Rants: Fox Should Have Its College Bowl Contract Revoked]]></title>
			<link><![CDATA[http://adage.com/adages/post.php?article_id=133580]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/adages/post.php?article_id=133580]]></guid>
			<pubDate><![CDATA[Tue, 06 Jan 2009 11:06 EST]]></pubDate>
			<description><![CDATA[Fox has gone so overboard that throughout the game they show viewers the backside of the over-field camera, which is sporting a DirecTV bumper sticker. It&#039;s perhaps the most clumsy attempt at product integration I&#039;ve ever seen.]]></description>
			<author><![CDATA[kwheaton@adage.com]]></author>
		</item>
		<item>
			<title><![CDATA[BK's Onion Will Really Make You Cry]]></title>
			<link><![CDATA[http://adage.com/adages/post.php?article_id=133569]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/adages/post.php?article_id=133569]]></guid>
			<pubDate><![CDATA[Mon, 05 Jan 2009 16:11 EST]]></pubDate>
			<description><![CDATA[In the latest work for Burger King, Crispin introduces the world to the &quot;Angry Whopper,&quot; a sandwich that may hurt your stomach and make you cry. The effort also allows you to spread the anger.]]></description>
			<author><![CDATA[eyork@adage.com]]></author>
		</item>
		<item>
			<title><![CDATA[Banks Can Keep Customers, Make Money With Mobile]]></title>
			<link><![CDATA[http://adage.com/digitalnext/post.php?article_id=133568]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/digitalnext/post.php?article_id=133568]]></guid>
			<pubDate><![CDATA[Mon, 05 Jan 2009 15:58 EST]]></pubDate>
			<description><![CDATA[Bankers who want to cut customer churn and make money should look no further than the mobile device in their pockets, argues Yankee Group in new research out today.]]></description>
			<author><![CDATA[aklaassen@adage.com]]></author>
		</item>
		<item>
			<title><![CDATA[Calexico's Attention Migrates to T-shirts]]></title>
			<link><![CDATA[http://adage.com/songsforsoap/post.php?article_id=133567]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/songsforsoap/post.php?article_id=133567]]></guid>
			<pubDate><![CDATA[Mon, 05 Jan 2009 15:12 EST]]></pubDate>
			<description><![CDATA[Composing on command is an extreme test of a songwriter&#039;s work ethic, so let&#039;s all admire Tucson-based Tex-Mex band Calexico and its new song &quot;Absent Afternoon,&quot; which it wrote and recorded for Threadless using the t-shirt &quot;Bird Migration&quot; for inspiration.]]></description>
			<author><![CDATA[cmoran@adage.com]]></author>
		</item>
		<item>
			<title><![CDATA[What Global Gaffes Can Teach You About Multicultural Advertising]]></title>
			<link><![CDATA[http://adage.com/bigtent/post.php?article_id=133565]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/bigtent/post.php?article_id=133565]]></guid>
			<pubDate><![CDATA[Mon, 05 Jan 2009 14:39 EST]]></pubDate>
			<description><![CDATA[Some people travel and take pictures of landscapes and the like. I take pictures of typos and advertising. It&#039;s an occupational hazard.]]></description>
		</item>
		<item>
			<title><![CDATA[For What It's Worth -- One Agency's Plan for 2009]]></title>
			<link><![CDATA[http://adage.com/smallagency/post.php?article_id=133562]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/smallagency/post.php?article_id=133562]]></guid>
			<pubDate><![CDATA[Mon, 05 Jan 2009 12:43 EST]]></pubDate>
			<description><![CDATA[No predictions for me. I couldn&#039;t have guessed in a million years what 2008 would bring, although I&#039;ll be forever grateful that my meager savings didn&#039;t end up in Bernie Madoff&#039;s hands. Instead, let me offer up what&#039;s on my agenda for the next year. If nothing else, you&#039;ll see how one agency is getting ready to launch into 2009.]]></description>
		</item>
		<item>
			<title><![CDATA[Is Frank Miller Working on Monkey Projects?]]></title>
			<link><![CDATA[http://adage.com/adages/post.php?article_id=133559]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/adages/post.php?article_id=133559]]></guid>
			<pubDate><![CDATA[Mon, 05 Jan 2009 12:20 EST]]></pubDate>
			<description><![CDATA[If the promo site for Animal Planet&#039;s &quot;Dark Days in Monkey City&quot; doesn&#039;t make you think of &quot;300&quot; and &quot;Sin City,&quot; then nothing will.]]></description>
			<author><![CDATA[kwheaton@adage.com]]></author>
		</item>
		<item>
			<title><![CDATA[The VW Ad That May Be Too Violent for Britain]]></title>
			<link><![CDATA[http://adage.com/globalideanetwork/post.php?article_id=133558]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/globalideanetwork/post.php?article_id=133558]]></guid>
			<pubDate><![CDATA[Mon, 05 Jan 2009 12:20 EST]]></pubDate>
			<description><![CDATA[The Advertising Standards Authority is investigating whether an ad from the Volkswagen Golf featuring a &quot;Matrix&quot;-style fight is too violent for children. So far the ad has sparked more than 100 complaints.]]></description>
			<author><![CDATA[mcreamer@adage.com]]></author>
		</item>
		<item>
			<title><![CDATA[Ain't Nothing but a G Thang]]></title>
			<link><![CDATA[http://adage.com/songsforsoap/post.php?article_id=133556]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/songsforsoap/post.php?article_id=133556]]></guid>
			<pubDate><![CDATA[Mon, 05 Jan 2009 11:26 EST]]></pubDate>
			<description><![CDATA[It shouldn&#039;t be a mystery why Gatorade and its agency, Omnicom Group&#039;s TBWA/Chiat/Day, have picked Lil Wayne to narrate a new spot re-branding the beverage line.]]></description>
			<author><![CDATA[cmoran@adage.com]]></author>
		</item>
		<item>
			<title><![CDATA[Most Manufacturing Brands Are Missing the Mark Online]]></title>
			<link><![CDATA[http://adage.com/digitalnext/post.php?article_id=133547]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/digitalnext/post.php?article_id=133547]]></guid>
			<pubDate><![CDATA[Mon, 05 Jan 2009 09:00 EST]]></pubDate>
			<description><![CDATA[Competition among manufacturing brands is fierce. Televisions, kitchen appliances, flooring, electronics, automotive -- each category is a crowded market. And in a climate where it&#039;s unclear whether there&#039;s enough to go around, most manufacturers are missing out on a prime opportunity to get ahead in the game: the digital channel.]]></description>
		</item>
		<item>
			<title><![CDATA[A New Year's Challenge to Brands]]></title>
			<link><![CDATA[http://adage.com/digitalnext/post.php?article_id=133545]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/digitalnext/post.php?article_id=133545]]></guid>
			<pubDate><![CDATA[Mon, 05 Jan 2009 09:00 EST]]></pubDate>
			<description><![CDATA[I&#039;ve got some digital marketing New Year&#039;s Resolutions ideas for clients. So listen up, brand managers, CMOs and consultants -- here&#039;s my advice for 2009.]]></description>
		</item>
		<item>
			<title><![CDATA[Five New Year's Resolutions You Can't Afford Not to Make]]></title>
			<link><![CDATA[http://adage.com/smallagency/post.php?article_id=133534]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/smallagency/post.php?article_id=133534]]></guid>
			<pubDate><![CDATA[Mon, 05 Jan 2009 09:00 EST]]></pubDate>
			<description><![CDATA[With 2009 shaping up to be a banner year, agencies everywhere need to strap in for what is sure to be a rough ride. Below are five resolutions that if made and kept, should calm the seas of change]]></description>
		</item>
		<item>
			<title><![CDATA[Hey Google, Facebook: I've Got Some Resolutions For You]]></title>
			<link><![CDATA[http://adage.com/digitalnext/post.php?article_id=133546]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/digitalnext/post.php?article_id=133546]]></guid>
			<pubDate><![CDATA[Mon, 05 Jan 2009 08:00 EST]]></pubDate>
			<description><![CDATA[I&#039;ve got a few New Year&#039;s resolutions for 2009, like sticking with more edamame and fewer shrimp tempura rolls topped with spicy tuna (which Ichiro on New York&#039;s Upper East Side mysteriously calls a Manhattan roll). I&#039;ve got  even more resolutions for digital media -- including those for me, for the industry at large and for certain key players.]]></description>
		</item>
		<item>
			<title><![CDATA[Stay Positive Going Into a Bleak New Year]]></title>
			<link><![CDATA[http://adage.com/bigtent/post.php?article_id=133513]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/bigtent/post.php?article_id=133513]]></guid>
			<pubDate><![CDATA[Mon, 05 Jan 2009 08:00 EST]]></pubDate>
			<description><![CDATA[Right now, it is hard to write any real happy endings -- especially about the state of diversity in advertising -- when tough decisions are being made daily, budgets are being cut, accounts are being lost and, with them, jobs.]]></description>
		</item>
		<item>
			<title><![CDATA[Enough With the Mrs. O Blog Scandal]]></title>
			<link><![CDATA[http://adage.com/digitalnext/post.php?article_id=133540]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/digitalnext/post.php?article_id=133540]]></guid>
			<pubDate><![CDATA[Wed, 31 Dec 2008 14:44 EST]]></pubDate>
			<description><![CDATA[That Mrs. O blog we&#039;ve all been loving is actually written by -- ugh -- an ad agency! So does that make it a blog? A marketing ploy? Let&#039;s be honest, writes Ken Wheaton in Adages, who really cares?]]></description>
		</item>
		<item>
			<title><![CDATA[Say It Ain't So, Mrs. O]]></title>
			<link><![CDATA[http://adage.com/adages/post.php?article_id=133538]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/adages/post.php?article_id=133538]]></guid>
			<pubDate><![CDATA[Wed, 31 Dec 2008 14:10 EST]]></pubDate>
			<description><![CDATA[I see the debate about marketers being allowed onto Twitter pop up all the time. People get worked up about it. What the hell is Twitter if not a mass experiment in self-marketing?]]></description>
			<author><![CDATA[kwheaton@adage.com]]></author>
		</item>
		<item>
			<title><![CDATA[So What If You Don't Go Straight to Work?]]></title>
			<link><![CDATA[http://adage.com/gennext/post.php?article_id=133524]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/gennext/post.php?article_id=133524]]></guid>
			<pubDate><![CDATA[Tue, 30 Dec 2008 17:11 EST]]></pubDate>
			<description><![CDATA[Do I really want to work your typical starting agency job right out of school? Won&#039;t I be working for the rest of my life? What&#039;s another few months? Or a year?]]></description>
		</item>
		<item>
			<title><![CDATA[Chrysler, GM Blow Half a Million on Thank-You Ads]]></title>
			<link><![CDATA[http://adage.com/adages/post.php?article_id=133522]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/adages/post.php?article_id=133522]]></guid>
			<pubDate><![CDATA[Tue, 30 Dec 2008 16:52 EST]]></pubDate>
			<description><![CDATA[Just saw a link to this video in ye olde Twitter feed. Above a chyron reading &quot;Ad Outrage,&quot; Fox Business News&#039; Cody Willard points out that Chrysler and GM, the most recipients of &quot;corporate welfare,&quot; have spent &quot;at least half a million dollars&quot; in USA Today and Wall Street Journal to thank the American public for the involuntary loan yanked out of its pockets. Chrysler and Cerberus come in for the bulk of the beat down.]]></description>
			<author><![CDATA[kwheaton@adage.com]]></author>
		</item>
		<item>
			<title><![CDATA[Is Hip-Hop Embracing Reality or Vice Versa?]]></title>
			<link><![CDATA[http://adage.com/songsforsoap/post.php?article_id=133519]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/songsforsoap/post.php?article_id=133519]]></guid>
			<pubDate><![CDATA[Tue, 30 Dec 2008 15:27 EST]]></pubDate>
			<description><![CDATA[According to Canada&#039;s National Post, hip-hop and R&amp;B artists have been getting into the same game, dropping luxury goods as quickly as consumers did this year.]]></description>
			<author><![CDATA[cmoran@adage.com]]></author>
		</item>
		<item>
			<title><![CDATA[Your (Stupid) Government at Work]]></title>
			<link><![CDATA[http://adage.com/adages/post.php?article_id=133518]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/adages/post.php?article_id=133518]]></guid>
			<pubDate><![CDATA[Tue, 30 Dec 2008 14:54 EST]]></pubDate>
			<description><![CDATA[An FEC ruling regarding a Florida politician shows just how ridiculous McCain-Feingold really has become.]]></description>
			<author><![CDATA[kwheaton@adage.com]]></author>
		</item>
		<item>
			<title><![CDATA[There Is Nothing 'Mc' About McCafe in Europe]]></title>
			<link><![CDATA[http://adage.com/globalideanetwork/post.php?article_id=133517]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/globalideanetwork/post.php?article_id=133517]]></guid>
			<pubDate><![CDATA[Tue, 30 Dec 2008 14:30 EST]]></pubDate>
			<description><![CDATA[Blogger Chris Abraham walks you through McDonald&#039;s coffee-bar brand McCafe in Berlin. He finds that the fast feeder might well be successful at taking on Starbucks at its own game.]]></description>
			<author><![CDATA[cja@well.com]]></author>
		</item>
		<item>
			<title><![CDATA[Why Your Facebook Profile Isn't Really Yours]]></title>
			<link><![CDATA[http://adage.com/digitalnext/post.php?article_id=133516]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/digitalnext/post.php?article_id=133516]]></guid>
			<pubDate><![CDATA[Tue, 30 Dec 2008 12:50 EST]]></pubDate>
			<description><![CDATA[Facebook has ticked off various constituencies over the years with its various new-product introductions and policies, but recently it has pushed the button of one group that advertisers have learned are a force to be reckoned with: online moms. Specifically, in this case, lactivists -- or breast-feeding advocates.]]></description>
			<author><![CDATA[aklaassen@adage.com]]></author>
		</item>
		<item>
			<title><![CDATA[Why Peter Kraus' Apartment May Look Familiar to Some of You]]></title>
			<link><![CDATA[http://adage.com/adages/post.php?article_id=133512]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/adages/post.php?article_id=133512]]></guid>
			<pubDate><![CDATA[Tue, 30 Dec 2008 11:19 EST]]></pubDate>
			<description><![CDATA[What hasn&#039;t been made much of in the coverage of Peter Kraus&#039; apartment is that the mahogany-paneled, marble-floored, crown-molded and wood-burning fireplace-graced seventh floor residence until recently belonged to Carl Spielvogel.]]></description>
			<author><![CDATA[jpollack@adage.com]]></author>
		</item>
		<item>
			<title><![CDATA[Using Twitter as Your Focus Group]]></title>
			<link><![CDATA[http://adage.com/digitalnext/post.php?article_id=133509]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/digitalnext/post.php?article_id=133509]]></guid>
			<pubDate><![CDATA[Mon, 29 Dec 2008 16:57 EST]]></pubDate>
			<description><![CDATA[Social networking has taken conversations that previously happened around water coolers and put them online, making them searchable by marketers. What marketers do with that information is up to them.]]></description>
		</item>
		<item>
			<title><![CDATA[Postal Service Gets Its TV Land on]]></title>
			<link><![CDATA[http://adage.com/adages/post.php?article_id=133504]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/adages/post.php?article_id=133504]]></guid>
			<pubDate><![CDATA[Mon, 29 Dec 2008 16:49 EST]]></pubDate>
			<description><![CDATA[The U.S. Postal Service unveiled its plans for new commemorative stamps next year, and a series it will unveil Aug. 11 is dedicated to classic early TV programs.]]></description>
			<author><![CDATA[iteinowitz@adage.com]]></author>
		</item>
		<item>
			<title><![CDATA[Watch 'Obama' Get a Tummyache in Manila]]></title>
			<link><![CDATA[http://adage.com/globalideanetwork/post.php?article_id=133499]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/globalideanetwork/post.php?article_id=133499]]></guid>
			<pubDate><![CDATA[Mon, 29 Dec 2008 12:53 EST]]></pubDate>
			<description><![CDATA[Blogger Roger Pe examines a controversial a new TV spot airing in the Philippines that depicts Barack Obama suffering from indigestion.]]></description>
			<author><![CDATA[rogerpe2008@live.com]]></author>
		</item>
		<item>
			<title><![CDATA[The Consumer's Music License]]></title>
			<link><![CDATA[http://adage.com/songsforsoap/post.php?article_id=133500]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/songsforsoap/post.php?article_id=133500]]></guid>
			<pubDate><![CDATA[Mon, 29 Dec 2008 12:47 EST]]></pubDate>
			<description><![CDATA[Jon Pareles&#039; recent piece, &quot;Songs From the Heart of a Marketing Plan,&quot; should give everyone pause, particularly marketers who use music for brand campaigns.]]></description>
			<author><![CDATA[cmoran@adage.com]]></author>
		</item>
		<item>
			<title><![CDATA[Brussels Agency to Clients: Tell Us Who to Fire]]></title>
			<link><![CDATA[http://adage.com/globalideanetwork/post.php?article_id=133467]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/globalideanetwork/post.php?article_id=133467]]></guid>
			<pubDate><![CDATA[Tue, 23 Dec 2008 11:45 EST]]></pubDate>
			<description><![CDATA[Brussels agency So Nice sent out an e-mail to 100 clients asking them to choose which of their employees should be made redundant.]]></description>
			<author><![CDATA[emma.hall1@btinternet.com]]></author>
		</item>
		<item>
			<title><![CDATA[Turkish Cobbler Gets Mileage Out of Iraqi Shoe-Throwing Incident]]></title>
			<link><![CDATA[http://adage.com/globalideanetwork/post.php?article_id=133465]]></link>
			<guid isPermaLink="true"><![CDATA[http://adage.com/globalideanetwork/post.php?article_id=133465]]></guid>
			<pubDate><![CDATA[Tue, 23 Dec 2008 11:07 EST]]></pubDate>
			<description><![CDATA[A little-known Turkish cobbler has seen business boom after it became known that one of his shoe designs was tossed at President Bush by an Iraqi journalist.]]></description>
			<author><![CDATA[mcreamer@adage.com]]></author>
		</item>
	</channel>
</rss>
